Loading

BRAND PORTALS FOR YOUR CUSTOMERS 

Customer loyalty with own order platform for communication

The situation: Taking care of all communication activities for customers

Making beautiful communication materials for customers: that is undoubtedly the best part of your job. However, to ensure satisfied end customers, you have to take care of everything related to communication. You have to create, manage and purchase products, monitor the corporate identity and continuously adjust all kinds of small things. Like changing names on business cards. Or ordering new stock of company clothing. Finding a different picture for a repeating poster campaign. Or placing a different text in a brochure. These seem like small jobs that you don't always charge to the customer. But it sure can take up your time. You wish to unite all these communication activities more effectively and digitally.

With this, however, you run into one of the following issues…

  • ·         There is no central system where you can find, (re)use and order all customer communications conveniently and quickly.
  • ·         You constantly have to call in a colleague/designer to adjust communications. Even for small adjustments. This costs extra time and money.
  • ·         You want the customer to be able to make small adjustments to the communication materials themselves, but don't know how to accomplish this.
  • ·         Ordering the print communication products is a difficult task for the customer. There are numerous product options and suppliers available to choose.
  • ·         You have an ordering system for the customer, but it is not sufficient or you run into the complexity of software development.
  • ·         Your current ordering portal doesn't have a flexible shell for changing prices, deviating print requests or online communication.

The solution: one digital procurement and design customer system

All communication activities can be conveniently united in one online system. One ordering and creation platform that can be used by both you and the client. This is a brand portal, designed in the look & feel of your customer, with which you respond to the needs for convenience and digitization. With a brand portal you manage the processes centrally and your customer can adjust and order his communication locally. You can set up all the marketing materials in the portal. Business cards, brochures, flags, company clothing or social media banners. All kinds of brand communication. The customer can easily make adjustments in predefined corporate identity templates. The workflow for ordering is completely automated. A brand portal offers the most modern automations and system integrations.

Order platform for long term customers

A personalized digital customer portal provides you with many advantages: time and cost savings, an error-free design process and a sustainable customer relationship because you respond to customer convenience. You do this with the most modern tools for branding and online ordering. Techniques that will play an increasingly important role in the future. The online platform is an easy ordering system for the customer. New products, prices and designs can be continuously changed within a stable IT framework. With an own brand portal, you simplify communication processes and bind customers for the long term.



Customer cases: brand portal customer solutions

Wim Groels: 

“You can distinguish yourself with a brand portal for your customers. With such an order portal, the customer can compile and order communication products online and in-house. We have connected about five major clients in such portals. The system ensures the best return for organizations with multiple branches or departments. Companies that regularly have to make adjustments to marketing materials. Using templates, they can create new expressions according to the corporate identity of the organization. The printed matter can go directly into production at our printing company. We all save a lot of time through smart automations.”

Nicky Smid:

“We looked for the best brand portal for a Dutch childcare organization and ended up with Prindustry. It is an ordering system for their corporate clothing and other brand communication. All 60 site managers can adjust the products themselves within templates with fixed corporate identity elements. In this way, the head office can trust that all communications have the same appearance. For example, employees can only enter a new date on an invitation. It is very user-friendly. We are now also using the brand portal for other customers. It is a service with which we create long-term customer relationships.”

Patrick König:

"A brand portal is a good online solution for our largest customer. It is a secure web portal for the purchase and creation of print products. The customer finds his products in a portal that can be designed with his own corporate colours, logo and banner. When ordering products, the customer logs in using on their portal or they go to the system from their SAP system. Within their brand portal, the customer finds two navigation menus: one for standard print products and one for the business cards; the product they order most often. An online editor allows them to format, review and save the business card as a PDF. An automated order process is error-free and much faster. We automatically receive the orders for the desired product.”

Prindustry: a connecting software partner

Prindustry is a software company with big ambitions. The team consists of dedicated professionals who develop efficient software for SaaS communication portals. The software provides a fully automated solution for web shops with printed materials for resellers or brand portals with corporate identity communication for brand owners. Each portal has an extensive procurement and ordering platform that Prindustry develops in-house. The comprehensive platform has a workflow for orders, quotations, invoicing, accounting, stock, payment systems or online editing. As an independent software partner, the core business is to connect various specialized systems to the portals. In this way, customers always have the best tools and systems available.

We love to connect!

Hendrik Figeeweg 1M-2
2031 BJ Haarlem
The Netherlands

T: 0031 20 822 35 36
E: info@prindustry.com
I: www.prindustry.com

Add/View comments for this article →


Comments
user