Agfa’s decision to join the Paperboard Packaging Council is a strategic move that aligns closely with its recent push into the folding carton segment. As the leading North American association for paperboard packaging converters and suppliers, the PPC offers a platform for industry dialogue, education, and innovation—exactly the kind of environment where Agfa can position its digital inkjet expertise. Coming on the heels of the SpeedSet Orca launch, the membership reinforces that Agfa’s ambitions in packaging are long-term and centered on closer collaboration with the converter community.
The timing is particularly noteworthy. With the SpeedSet Orca positioned as a high-performance single-pass, water-based inkjet solution capable of up to 11,000 B1 sheets per hour, Agfa is clearly targeting serious production environments rather than niche digital applications. Richard Cotterill captures the intent well: “Joining the PPC enables us to engage directly with converters to listen to the challenges they are facing and work together on solutions that bring tangible business value.” For the broader folding carton market, this points to continued momentum behind digital production technologies that aim to combine offset-level quality with greater workflow flexibility and automation.
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