Loading

Esko and io.tt Form Strategic Partnership to Streamline and Scale Connected Packaging

Esko entered a new strategic partnership with io.tt, the enterprise platform for connected products, to make connected packaging simpler to design, faster to deploy, and easier to scale across global packaging portfolios. The collaboration brings io.tt’s “experience templates” directly into Esko’s suite of packaging design and workflow automation tools, eliminating the need for custom development or manual redesign work.

“As an official Connected Packaging Partner to Esko, we’re bringing connected packaging, and their common use-cases, into the everyday workflow for brands,” said Cameron Worth, CEO and founder of io.tt. “By embedding io.tt templates within Esko’s trusted tools, brands can now activate digital experiences from day zero, reducing design complexity, cutting development costs, and accelerating time to market.”

The integration extends connected packaging capabilities into core Esko applications including ArtPro+, Automation Engine, WebCenter, and Compliance solutions. By building digital experience activation into the earliest stages of packaging design, Esko and io.tt are helping brands align creative, operational, and regulatory requirements in a single workflow.

“This exciting collaboration with io.tt represents a big step forward in how packaging workflows can serve both operational and strategic business goals,” said Jan De Roeck, marketing director at Esko. “Embedding connected packaging capabilities at the design stage means faster go-to-market, seamless compliance with emerging regulations, and more meaningful consumer engagement. It’s exactly the kind of integration our customers need to stay ahead in an ever-more connected marketplace.”

The partnership combines Esko’s industry-leading packaging design and automation technologies with io.tt’s scalable infrastructure for connected products. Pre-configured io.tt templates inside Esko tools simplify the creation of compliant, data-enabled packaging and support consumer-facing digital experiences across print and digital channels.

Brand owners will benefit from reduced development costs, shortened launch timelines, and readiness for evolving compliance standards, including the EU Digital Product Passport and GS1 Sunrise. Integrated intelligence through io.tt’s Connect and Insights, paired with Esko reporting tools, offers unified visibility into packaging performance and consumer engagement.

Together, Esko and io.tt are shaping the next generation of connected packaging, designed smarter, delivered faster, and built to generate measurable value from every SKU.

Add/View comments for this article →


Comments
user