Graph-Tech USA is opening its doors on April 22–23, 2026, with a focused look at the future of secure card manufacturing, combining live demos, expert sessions, and hands-on access to its latest technologies. A key highlight is its collaboration with Digimarc, showcasing digital watermarking that embeds invisible, data-rich codes directly into gift cards—shifting fraud prevention from detection to prevention at the point of sale. The technology integrates with existing POS systems and eliminates the need for traditional packaging-based security measures, offering a more streamlined and scalable approach to protecting both brands and consumers.
Beyond security, the event will feature demonstrations of Graph-Tech’s EMVRUNNER system, eZ-Inkjet solutions, and advanced variable-data workflows, reflecting the broader move toward integrated, high-precision production environments. “By shifting fraud prevention from detection to prevention at the point of sale, digital watermarking is redefining how the industry protects both consumers and brands,” said William Strater, VP of Business Development. Positioned alongside the ICMA Expo in Orlando, the open house gives attendees a practical look at how security, personalization, and production efficiency are converging in modern card manufacturing.
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