At ProWein 2026 in Düsseldorf (15–17 March), KURZ SCRIBOS will demonstrate how innovative label technologies can strengthen wine branding while providing effective product protection. Under the theme “The Key To Stunning Product Decoration,” the company will present three concept solutions developed with renowned Austrian winemaker Willi Opitz. The labels showcase how technologies such as TRUSTSEAL® and TRUSTSEAL® SFX can integrate holographic design elements, three-dimensional effects, and security features directly into packaging. The concepts are applied to Opitz’s wine brands CASAGA, POLE POSITION®, and PINK KISS®, each highlighting different approaches to combining premium aesthetics with anti-counterfeiting protection.

The CASAGA series uses a custom holographic 3D design inspired by a regional legend, creating dynamic light and colour effects that change depending on the viewing angle and help differentiate red, white, and rosé wines. For POLE POSITION®, a motorsport-inspired design integrates a holographic racing flag security feature using TRUSTSEAL®, providing both visual impact and tamper-evident protection. The PINK KISS® rosé label combines holographic 3D elements with metallic colour-shifting effects through TRUSTCOLOR®, creating a striking visual identity that reinforces the brand’s modern positioning. Visitors to ProWein 2026 will be able to explore these label concepts and other packaging, design, and brand protection technologies at the LEONHARD KURZ booth in Hall 4, Stand E27.

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