Printess and Infigo join forces to redefine personalization in web-to-print, creating a seamless design and shopping experience for customers across the print and e-commerce sectors. The integration allows Infigo users to offer advanced customization directly within their storefronts—without redirecting customers to external tools—combining ease of use with the power of dynamic, design-driven personalization.

Infigo’s web-to-print platform, trusted by printers and brands worldwide, provides robust storefront creation, automation, and workflow management tools. Printess enhances this environment with photorealistic previews, AI-powered personalization, and flexible design layouts that can handle even the most complex product configurations. “With Infigo's storefront and automation capabilities combined with Printess's personalization engine, printers and brands can now offer a truly end-to-end experience,” said Michael Zauner, Head of Technical Innovations at Infigo. “Our customers get the best of both worlds: simple workflows and the ability to handle highly customized, complex products without breaking the user journey.”

The partnership’s native integration ensures that users can design, preview, and purchase products within one intuitive interface, improving conversion rates and customer engagement. Christoph Schacht, Co-Founder at Printess, added, “Together, we're enabling businesses to unlock personalization at scale while giving end-users the intuitive and inspiring design experience they expect.” Both companies will showcase live demonstrations of the integrated solution at upcoming events, highlighting how the collaboration simplifies production while expanding creative possibilities for print service providers and brand owners alike.