Three Trees Technical Inc. has partnered with Printer’s Equity Inc. to drive the adoption and integration of its Big Fish ERP platform, a cloud-based system built specifically for print business management. The collaboration combines Three Trees’ software innovation with Printer’s Equity’s hands-on experience in production technology to deliver complete solutions that unify estimating, production, inventory, and financial management within a single intelligent system.

Stephen Owst, President of Three Trees Technical, explained, “We designed Big Fish ERP to give print businesses the same operational intelligence that enterprise systems offer—without the complexity or cost. Partnering with Printer’s Equity combines our technology with their trusted industry expertise, a perfect alignment of innovation and know-how.”

Printer’s Equity President Patrick Kerr added, “Our mission has always been to bridge the gap between business management and production technology. By working with Three Trees Technical, we can help print companies modernize their operations, connect data across departments, and deliver measurable performance improvements.”

Joint initiatives will include workflow assessments, JDF connectivity planning, and tailored ERP onboarding to align each implementation with the client’s production environment. The partnership underscores the industry’s continued movement toward cloud-native, data-connected systems designed to enhance efficiency and profitability across the print production landscape.