With 96% of CMOs managing multiple vendors, Iridio provides a single solution for strategy, creative services, technology, data and analytics and media execution. “The modern CMO wears many hats — marketer, brand builder, technologist and data expert," said Andy Johnson, Senior Vice President and Head of Iridio. "They also juggle siloed agencies and vendors. Iridio cuts through the complexity and chaos, bringing together all the core elements under one unified team." Backed by RRD, Iridio’s composable service stack helps brands move faster, perform smarter and scale high-impact campaigns. Iridio supports clients in retail, healthcare, financial services and more, with more than 3,000 team members across North America, Europe, the Middle East, Africa and Asia-Pacific regions.
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