Fri January 22nd
Make great testimonials
First of all, testimonials need to be genuine and honest; otherwise, these will be seen only as a commercial.
"Andreas Weber has been a great supporter of our services for a long time, and we believe that we share a lot of values, which makes him the perfect match for our growth in the DACH countries", CEO & Editor Morten B. Reitoft explains. "The success of INKISH on a global scale is based on a strong foundation in the local markets", he continues.
Germany is, by far, one of the most critical markets in the global printing industry. Not only is there more than 8000 printing companies, but also home to some of the most significant vendors of print technology. The market needs to be covered in German for the German-speaking countries like Germany, Austria and Switzerland, but the fantastic stories also need an international audience.
"For me, INKISH is the first and so far only Media 4.0 company that inspires the global print industry, and proactively helps to discover, evaluate and understand innovations," Andreas Weber tell. "And not only through the publication of smart content, but above all, through the bundling of editorial, technical, and cinematic know-how as well as the high degree of interaction with decision-makers from all over the world," he continues.
First of all, testimonials need to be genuine and honest; otherwise, these will be seen only as a commercial.
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