At the HP Amplify Conference 2025, the company revealed new Large Format printing solutions designed to empower Print Service Providers (PSPs) to transform their business with enhanced efficiency, versatility, and sustainability. Small and medium PSPs struggle with rigid printing due to space constraints, high investment costs, and operational complexity, often resorting to inefficient workflows or outsourcing. Meanwhile, larger PSPs are looking for solutions that elevate their offerings and enable them to execute short runs of both rigid and flexible media. The HP Latex R530 delivers a more accessible and efficient printing solution that streamlines production for small and medium-sized print shops (PSPs). It is a solution for PSPs looking to enter or expand in the rigid printing market, offering seamless all-in-one printing with ease of operation thanks to its compact design, elevated application capabilities, and leading sustainability. The compact hybrid design of the HP Latex R530 Printer allows fast and easy switching between rigid and flexible applications, delivering consistent, high-quality output across multiple media types. PSPs can tap into new markets and expand print applications with HP Latex Inks and HP Latex White Ink, ensuring vibrant colors and smooth gradients with HP Pixel Control technology. The HP Latex R530 is expected to be available globally starting April 23, 2025. 

HP PrintOS Production Hub is also being introduced as the world’s only large-format software that combines order management and remote production control into a centralized, real-time platform, increasing efficiency and reducing operational complexity. HP PrintOS Production Hub is expected to be available globally starting May 2025.