PRINTING United Alliance is making a clear statement about its next phase of growth with a series of senior leadership appointments drawn from within its own ranks. Chris Lyons has been named Group President, taking responsibility for sales across the Alliance’s media brands and events, while Denise M. Gustavson steps into the role of Vice President of Editorial and Content Strategy. At the same time, Josh Carruth expands his remit as EVP, Expositions, where he will now lead PRINTING United Expo operations alongside membership responsibilities. The move reflects a deliberate strategy centered on continuity, institutional knowledge, and deeper alignment across the Alliance’s expanding portfolio of events, content, and services.
From an industry perspective, the significance lies in how central the Alliance has become as a hub for education, standards, events, and market insight. These appointments are less about titles and more about strengthening the infrastructure that supports one of the industry’s most visible ecosystems. As CEO Ford Bowers noted, “These leadership advancements reflect the strength of our team and our commitment to promoting from within.” With PRINTING United Expo 2026 already building momentum for Las Vegas this September, the organization is clearly aligning leadership around scale, execution, and deeper industry engagement at a time when North American print continues to evolve across multiple segments.
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