Quocirca recently released its State of the Industry Survey 2025 Report that points to an industry in flux from internal and macro forces. The print industry is shifting rapidly from product-centric to services-led models, as traditional print volumes decline and demand grows for cloud services, workflow automation, and AI integration. Despite an expected average revenue growth of 6%, 73% of respondents foresee print volumes falling by 8.4%, while scan volumes are predicted to rise by 8.3%—yet only 37% currently monetize scanning. Strategic priorities include embracing digital-first business models, capitalizing on AI and scanning, and strengthening customer relationships amid rising competition from IT service providers. However, the industry risks stagnation if it fails to prioritize talent acquisition, with only 12% citing it as a top concern despite the sector’s growing reliance on IT expertise.
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