Xerox introduced its next generation of digital production technology at PRINTING United in Orlando with the launch of the Xerox Proficio Production Series. The debut of the Proficio PX300 and PX500 presses marks the unveiling of Proficio as the new master brand for Xerox’s production press lineup, built to help print providers advance in a fast-changing mid-production color market. Derived from the Latin for “to make progress,” Proficio reflects Xerox’s focus on empowering clients to adapt and succeed through advanced automation, AI-assisted intelligence, and cohesive system design.

The new presses are designed to simplify operations and elevate print quality for graphic arts and commercial print businesses. With print speeds of 85 and 100 pages per minute, respectively, the PX300 and PX500 combine Ultra HD resolution with a fifth color station for Beyond CMYK embellishments, including fluorescent pink and clear effects. Their advanced performance modules ensure consistent color density and precise registration in real time while managing static on synthetic stocks for cleaner stacking and finishing.

Fully integrated into Xerox’s production ecosystem, the Proficio presses connect with FreeFlow Workflow Software, XMPie personalized communications, and AI-driven automation and analytics tools. Powered by the Fiery FS700X print server, the new models enhance productivity and streamline job preparation, delivering measurable gains in efficiency and profitability. Xerox will begin regional rollout and order taking in March 2026, with shipments starting in the first half of the year.