drupa 2020: The Renewal of Print

How do experts rate the status of the 'offset to digital transition' happening in the production print arena?

In the run-up to drupa 2020, the technology group Ricoh has raised an interesting question in the context of its inkjet printing activities: How do experts rate the status of the 'offset to digital transition' happening in the production print arena?

To be honest: I know Ricoh's inkjet printing developments right from the start, and I was very impressed with Ricoh's progress with its flagship product VC70000 at the Hunkeler Innovation Days 2019.

My conversation with Ricoh Europe's Business Innovation and Solutions Director Erwin Busselot showed that image quality and productivity has made a quantum leap and meets the most up-to-date requirements.

At the same time, aspects of the optimal utilization of such a high-end system by commercial printers were revealed; and whether there are currently and in the near future a sufficient number of PSP's that have the necessary huge amounts of data easily available and then process them accordingly.

Specially for variable data printing, which is far from mainstream in the classical production environment, but absolutely necessary to mark an effective unique position, respectively, to guarantee the profitability and future viability of the printing company.

Which brings us to the core issue, when we think about the offset-to-digital transition:

A) Which printing technique is the future?

B) How are sustainably successful print productions of the next decades designed to successfully meet the requirements of the digital age?

Read the full story on my own Blog valuetrendradar.com

Nov 30, 2019

Author: Andreas Weber