‘Women’s Print HERstory Month’ coincides with Women’s History Month to align the telling of stories that empower and inspire the fierce fabulous females of print, as well as young women and students entering the industry or considering print as a career. Launched in 2019 by Girls Who Print, Women’s Print HERstory Month returns March 2020, and Girls Who Print is mobilizing the women in the industry, calling on them to stand up, speak up and share their career and success stories through social media using the hashtag #PrintHERstoryMonth.
This mission is also a call to action to global businesses across all segments of the print industry to seize this opportunity and put the incredible female leaders who manage teams, develop technology, and shatter sales targets in your company front and center, and share the incredible achievements of women in print with the world.
There are no limitations when it comes to how to engage with Women’s Print HERstory Month. Participants are encouraged to create or share content in any form that celebrates the amazing women in the industry and send it out through social media using the hashtag #PrintHERstoryMonth, or send content to Girls Who Print to post it on their site. Podcasts From The Printerverse has a Girls Who Print podcast series, and many of the industry organizations have ‘Women In Print’ initiatives and events worth sharing in March.
Another way to get involved is to share content that celebrates print’s fearless female leaders from trade media sites, but that search may produce a shortlist of results. The industry media has an opportunity to step up and support Women’s Print HERstory Month by giving women equal visibility in March, and a responsibility to implement an ongoing strategy for more gender-balanced coverage.
Deborah Corn, Girl #1 at Girls Who Print, says: “Women’s Print HERstory Month is about women in print refusing to be drowned out by the male voices that dominate the narrative of our industry, and taking power for themselves by standing up and shouting, ‘This is what I do!’ Everyone can show their support by following the hashtag stream and engaging with the content. A ‘like’ or a reshare or a retweet is an acknowledgment that the achievements of women in print matter.”
Women’s Print HERStory Month isn’t just for corporations and trade media. Print shops also need to set examples for their communities, and especially for workforce development. Kelly Mallozzi, Girl #2 at Girls Who Print, explains why print businesses should share their female-led stories: “Simply put, you need to tell them and we need to hear them. The newer generations in the printing industry need all the help they can get in navigating their careers, building their development plan, and setting themselves up for success. The more seasoned among us need to tell their stories because it helps shape the narrative of where we’ve been, where we are now and where we’re going.”
To request interviews with Deborah Corn or Kelly Mallozzi, please contact karis@printmediacentr.com
About Girls Who Print
Now in its eleventh year, Girls Who Print provides women in print and graphic communications with information and resources to help them navigate the industry, and their careers. With a focus on community building and open knowledge sharing, the Girls Who Print LinkedIn group has grown to more than 6000 global members. In 2019, Girls Who Print partnered with the Printing Industries of America to provide the Women’s Print Mentoring Network, a free platform to help create strong and meaningful mentoring relationships.
To to get involved and get empowered, join the Girls Who Print LinkedIn group.
About Print Media Centr
Print Media Centr provides printspiration and resources to our vast network of print and marketing professionals through online content, event support and coverage, and Podcasts From The Printerverse. Print Media Centr also works with printers, suppliers and industry organizations to help them create meaningful relationships with customers, and achieve success with their social media and content marketing endeavors.
Visit printmediacentr.com and connect with The Printerverse.
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